The US Open is the final Grand Slam® tournament of the tennis season. As a privileged partner of the sport worldwide, Rolex has been associated with this event since 2018.
As a vital partner of tennis, Rolex has been Official Timekeeper of the US Open since 2018.
Inaugurated in 1881, this tournament has been played on the hard surface at Flushing Meadows, New York, since 1978. Among the 17 competition courts is the largest in the world, Arthur Ashe Stadium, with a seating capacity of more than 23,500.
During matches, the energy emanating from the fans, the court and the city converge to galvanize the players.
Amid this incandescent atmosphere, matches at this Grand Slam have become the stuff of legend. The five consecutive titles Roger Federer won at Flushing Meadows from 2004 to 2008 are etched in memory.
Among its other tennis Testimonees, Rolex counts a host of fellow US Open winners: Rod Laver, Chris Evert, Stefan Edberg, Pat Rafter, Justine Henin, Juan Martín del Potro, Angelique Kerber, Sloane Stephens, Bianca Andreescu and Dominic Thiem. In 2022, Iga Świątek and Carlos Alcaraz added their names to this impressive list.
They embody technical precision and the quest to become a better version of oneself.
The US Open is fertile ground for innovation in tennis. From introducing the tiebreak and scheduling games at night, to implementing Hawk-Eye Live – a digital refereeing system that makes line calls immediately – every effort is made to ensure the tournament remains as compelling as ever.
Over the years, Rolex has extended its involvement in the sport, becoming the Premium Partner of world tennis in both the men’s and women’s game.
The brand supports most of the major competitions, including all four Grand Slam® tournaments, the season-ending ATP and WTA Finals, the high-status ATP Masters and WTA 1000 tournaments, and the premier international team contests, the Davis Cup Finals and the Laver Cup.
At Cortina Watch, we are committed to journeying with you as you discover the perfect Datejust.
As you peruse the exquisite selection at our boutiques at The Starhill KL, Gurney Plaza Penang, and Imago Shopping Mall Kota Kinabalu, expect to be fully immersed in the Rolex experience. At Cortina Watch, we believe in pampering our customers with world-class service that is attentive and intuitive in equal measure. Our Sales Advisors will be with you every step of the way, answering your queries and empowering you with informative insights, so that you can make the best decision for a Rolex watch that will last you a lifetime.
Visit Cortina Watch at our The Starhill KL, Gurney Plaza Penang, and Imago Shopping Mall Kota Kinabalu boutiques to learn more about the Datejust.
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